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The Legend Group Congratulates Winner of the National Tax-Deferred Savings Association’s Elite Advisor Award

It is wonderful to see so many of our advisors among NTSA’s nominees. I am thrilled that Legend represented three of the nine finalists and an Elite Advisor winner. – Shashi Mehrotra, Chief Executive Officer at Legend

Association Selects a Legend Group Financial Professional as One of Six Winners from Top Institutions Across the Country

Los Angeles, CA and Palm Beach Gardens, FL – Cetera Financial Group and Legend Equities Corp. (“Legend”), a part of The Legend Group of Companies and a broker-dealer with Cetera Financial Group®, congratulated Legend Group advisor Adam Pearce in Phoenix, Arizona, for receiving the National Tax-Deferred Savings Association’s (NTSA) Elite Advisor Award. The NTSA is part of the American Retirement Association and is nationally recognized for its thought leadership and policy expertise with regard to public-sector retirement plans.

The NTSA Elite Advisor Award was established in 2014 to recognize the contributions of advisors who, by their actions and example, have advanced best practice standards in the 403(b) and 457 retirement industry. In doing so, these advisors are improving the ability of American workers to build a successful retirement. Aside from the winner, two additional Legend advisors were named among the nine finalists of this prestigious award, including: James Mustard from Portland, OR; and Laura Thompson from Lake City, FL.

Shashi Mehrotra, Chief Executive Officer at Legend, commented, “It is wonderful to see so many of our advisors among NTSA’s nominees. I am thrilled that Legend represented three of the nine finalists and an Elite Advisor winner.”

“The 2016 semifinalists are a powerful force of industry excellence. With their combined power, we know that the state and federal governments and agencies respect our joint advocacy voice — just as the local families they serve are grateful for their partnership, and we learn from their leadership,” commented Kristine Coffey, who chairs the NTSA Elite Advisor Award committee.

Adam Pearce, Financial Professional with Legend, commented, “I am deeply honored and grateful for being recognized as an Elite Advisor along with a group of other tremendous advisors. I could not be where I am today without the support of my amazing wife, team and clients.”

The 2016 NTSA Elite Advisor Award was presented during the NTSA 403(b) Masters Summit in Tucson, Arizona.

About NTSA

Formed in 1989, the National Tax-deferred Savings Association (NTSA) represents more than 3,000 practitioners, agencies, corporate and employer members.  For more than a quarter century, NTSA has been nationally recognized for its thought leadership and policy expertise with regard to public-sector retirement plans.  NTSA represents its membership in Washington, D.C. and state capitals across the country to address issues and design retirement plans that improve employee outcomes. NTSA also provides high-quality education, professional development, and information resources for all professionals involved in the 403(b) and 457(b) marketplace.

About The Legend Group

The Legend Group was founded 50 years ago and is rooted in the development of retirement plan products and services. Through the years, The Legend Group has significantly influenced the evolution of the 403(b) retirement plan marketplace. Now, they are a full-service investment planning firm and a leading provider of unique investment services and innovative retirement planning solutions. The Legend Group of Companies includes Legend Equities Corporation, a FINRA/SIPC member broker-dealer; Legend Advisory Corporation, a registered investment adviser; and The Legend Group/Advisory Services Corporation, a third party administrator. The Legend Group of companies is part of First Allied Holdings Inc., which also includes First Allied Securities, Inc., a registered independent broker/dealer, member FINRA/SIPC, and First Allied Advisory Services, Inc., a registered investment adviser. All companies in the First Allied Holdings family are part of Cetera Financial Group.  For more information about The Legend Group, please visit

About Cetera Financial Group

Cetera Financial Group is a leading network of independent retail broker-dealers empowering the delivery of objective financial advice to investors across the country through trusted financial advisors and financial institutions.  The network is comprised of ten firms - four legacy Cetera-branded firms (Cetera Advisors, Cetera Advisor Networks, Cetera Investment Services, marketed as Cetera Financial Institutions, and Cetera Financial Specialists) along with First Allied Securities, Investors Capital Corporation, Legend Equities Corporation, Summit Brokerage, VSR Financial Services and Girard Securities.

 Cetera Financial Group is the second largest independent financial advisor network in the nation by number of advisors, as well as a leading provider of retail services to the investment programs of banks and credit unions. Cetera Financial Group delivers award-winning wealth management and advisory platforms, comprehensive broker-dealer and registered investment adviser services, and innovative technology to over 9,000 independent financial professionals and over 500 financial institutions nationwide. Through its distinct firms, Cetera Financial Group offers the benefits of a large, established broker-dealer and registered investment adviser, while serving independent and institutions-based financial advisors in a way that is customized to their needs and aspirations. Cetera Financial Group is committed to helping advisors grow their businesses and strengthen their relationships with clients. For more information, visit


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